Nearly 7,500 Season Tickets Sold

Towerpower99 said:
JJ people might still move around…I beleive some people bought a season ticket anywhere they could until they could hopefully swap to a seat they really wanted…North will maybe get people swapping into it now they can.
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Yeah they will move and it will fill over the coming days etc.

Not sure if people have moved if the atmosphere will be better or worse, or maybe similar.

But I was hoping for far less to come available again.
 
JJpool said:
That will have happened but there's still a decent amount not renewed.
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Would be interesting to see how many on AVFTT did not renew, as nearly all bought according to posts on here, albeit some with reservations.
Not point scoring just genuinely interested.
 
JJpool said:
That will have happened but there's still a decent amount not renewed.
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I’m not really sure how extending the deadline would help here though. I mean you’d imagine that the main motivation (particularly for fans in the North, where available seats will likely be snapped up) would be to retain their seat….

So on that basis, they should have been motivated to renew before 30 June, even if the discounted price deadline had been extended.
 
BFC_BFC_BFC said:
I’m not really sure how extending the deadline would help here though. I mean you’d imagine that the main motivation (particularly for fans in the North, where available seats will likely be snapped up) would be to retain their seat….

So on that basis, they should have been motivated to renew before 30 June, even if the discounted price deadline had been extended.
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Might be a combination of factors, money is tight and it will affect some, probably more than we think.

Some will be a change of circumstances.

Some moved.

Probably need to give it time to settle down and people to move where they want.
 
Hindsight is a wonderful thing, but it didn’t help them not being on sale whilst the season was on.

Has there been any reason given as to why they weren’t?
 
Adams Kebab said:
Hindsight is a wonderful thing, but it didn’t help them not being on sale whilst the season was on.

Has there been any reason given as to why they weren’t?
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New website launch? They did it in the off season to cause as little disruption even though it had issues.

If they did it in the season it'd affect games.

I can understand it but it didn't help us, but then again not sure the end of season form would have helped anyway.
 
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koudo said:
Rang up and renewed mine at around 3pm and they were confident it had gone over the 8000 mark.
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Yeah so in reality its not bad, as that's all we got last season at the very end and probably with half ST included.

But it's just those gaps atm and a what could have been perhaps had we retained more ST holders.
 
I’m surprised they didn’t offer a better deal to ensure a good uptake. Something like same price as last year plus £20 voucher to spend in the shop…… just date it/use in December 2022 and fans would have spent far more than the £20 in the run up to Christmas. More ST sales, more club shop sales - winner, winner. Even get their suppliers to chip in a % kick back for Dec sales 👍
 
So are we now saying that Sales have actually gone pretty well all things considered ? It sounds like that might be the case if we’ve sold 8,000 and of course, there’s time to gain some additional STH’s at full price too before the Season gets underway, which will hopefully increase the revenue 👍

I don’t think going cheaper is the answer and I’m not convinced about vouchers and the like either…. If anything I’d be looking at a higher priced monthly payment plan.

Our ST prices are very good value… The main issue for sone will be about finding the cash all in one go….
 
JJpool said:
New website launch? They did it in the off season to cause as little disruption even though it had issues.

If they did it in the season it'd affect games.

I can understand it but it didn't help us, but then again bot sure the end if season form would have helped anyway.
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Yeh makes sense re: new website 👍🏼
 
BFC_BFC_BFC said:
So are we now saying that Sales have actually gone pretty well all things considered ? It sounds like that might be the case if we’ve sold 8,000 and of course, there’s time to gain some additional STH’s at full price too before the Season gets underway, which will hopefully increase the revenue 👍

I don’t think going cheaper is the answer and I’m not convinced about vouchers and the like either…. If anything I’d be looking at a higher priced monthly payment plan.

Our ST prices are very good value… The main issue for sone will be about finding the cash all in one go….
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If only people knew in advance that tickets would be on sale in May and June, then they'd be able to save less than £10 a week and buy a season ticket.

It seems to catch people out every year.

PS We've sold c8,000 in less than 2 months. Other clubs have been selling them since March and haven't sold as many.
 
Wizaard said:
If only people knew in advance that tickets would be on sale in May and June, then they'd be able to save less than £10 a week and buy a season ticket.

It seems to catch people out every year.

PS We've sold c8,000 in less than 2 months. Other clubs have been selling them since March and haven't sold as many.
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Saving?

That's an alien concept if ever I heard one....
 
Won't some people be waiting til tomorrow, to snap up better seats released due to holders not renewing? Rather than pay a bit less for a worse seat. That could take the numbers up.
 
BFC_BFC_BFC said:
So are we now saying that Sales have actually gone pretty well all things considered ? It sounds like that might be the case if we’ve sold 8,000 and of course, there’s time to gain some additional STH’s at full price too before the Season gets underway, which will hopefully increase the revenue 👍

I don’t think going cheaper is the answer and I’m not convinced about vouchers and the like either…. If anything I’d be looking at a higher priced monthly payment plan.

Our ST prices are very good value… The main issue for sone will be about finding the cash all in one go….
Click to expand...
I’m not trying to ‘convince’ anyone regards the voucher idea…. It’s an idea and a suggestion that could potentially help all parties in, what are troubling times financially for most and businesses alike….. charge full price without a deal or voucher and the club could potentially lose club shop sales as times are tough! and people will cut back in certain areas (new shirt, etc, etc)
Nothing wrong with people throwing few ideas about to see what could work better.
I totally agree about a better payment plan though.
What works for some may not work for others, but the end goal is maintaining, and/or increasing ST sales - and I don’t think they’ve really thought things through regards how tough it is financially for some.
 
Wizaard said:
If only people knew in advance that tickets would be on sale in May and June, then they'd be able to save less than £10 a week and buy a season ticket.

It seems to catch people out every year.

PS We've sold c8,000 in less than 2 months. Other clubs have been selling them since March and haven't sold as many.
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Yeah it's ok, just a shame quite a few didn't renew also. Maybe some will still. If it's north stand its quite a young average age, it's not anything dramatic in price for under 18s for eg. Goes up a tenner.
 
911_Kirky said:
What works for some may not work for others, but the end goal is maintaining, and/or increasing ST sales - and I don’t think they’ve really thought things through regards how tough it is financially for some.
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We will maintain the ST numbers won't we?

Maybe WE haven't thought through how tough it's been for SS to get us out of Oyston hands and through Covid. Maybe the club has sales where it wants them given the stadium constrictions. Maybe it wants space for membership holders and walk ons. Maybe everything is ok!
 
I think the reality is the number is not bad considering, could have been more but will trickle up still.

It just looks unappealing on the ticket site atm as we're used to that full north stand, which will change as people move etc.

It's also disappointing to think of losing people, but they might just be on tickets 🤷
 
8000+ tickets in this climate is very good - especially so without any kind of concerted marketing efforts.

Given PNE’s pricing structure (and countless freebies) they’d need to sell between 12,000-13,000 to match that sort of income (perhaps more when you take into account the scale and variety of BFC’s corporate offerings when compared to theirs) and when you bare in mind the length of time and marketing push it’s taken for them to reach that then it really shows how well we’ve done. There’s is of course time to go yet and we’ll hopefully be closer to 9000 come the beginning of the season. We’ll also see a benefit from the membership scheme, the ability to charge higher individual / on the gate prices for both home and (but mainly) away fans.

A decent season and the club will have positioned itself excellently to maximise revenue both over the season and into the seasons after. PNE however (as for all clubs offering vastly discounted tickets) have to have a great season or else they’ll struggle to find any justification to increase season tickets in the future without losing fans - essentially what they will have done is devalue the product they offer and it’s based on a massive gamble / lottery with hope it pays off. Blackpool FC under Sadler continues to utilise solid business practices for slow, steady and sustainable (that’s the key word) growth over the short and long term.

I do still think the club could and should market itself better, but I don’t think that needs to be in the form of price reductions / freebies. I also think the club deserves praise for not taking what is an easy option in appeasing fans with some of the payment options utilised at Fleetwood / Hull. There’s a real danger in using those facilities (both from a clubs perspective as they become liable for missed payments of the customer, and thus revenues become unreliable) and from a moral perspective in that it opens up the club to potentially having to take legal action against fans for breaching contracts etc - the club have indicated they NEVER want to go down that route and are insulating themselves from even the potential of it being required.

The membership schemes at Hull are helpful on the face of it but would leave the club open to financial uncertainty on the back of a run of bad results should fans choose not to keep paying. You can’t budget as a club using that model in the same way you can on the back of season tickets (hence why almost all clubs push for early season tickets with discounts to incentivise). Sadler and BFC clearly and understandably don’t have the appetite for that uncertainty.
 
They've shifted people with children around to the family stand which opens numerous seats in the north to full paying adults. Hospitality sales seem to have gone well by all accounts too. And it's worth noting that if it were assumed (for simplicity sake) that all our sales and the nobbers sales were adult season tickets, we'd need to sell approx. 8,700 to bring in the same revenue as they have for 11,500. I know that isn't the point when trying to build a fanbase, but it does mean that our spending power shouldn't be any less than theirs.
I suspect if we get off to a decent start, our crowds will be around the 12,000 mark again which would be pretty good considering the cost of living at the moment.
I do think the club need to seriously consider the number of discounted tickets you're allowed to purchase if you have a membership, and also allow season ticket holders to purchase at the discounted price too. We need regulars to be able to persuade occasional fans to attend, and to do that they need to be able to get tickets with the fiver knocked off.
 
North stand looks pretty poor, but both corners are definately a large percentage fuller than last season, so probably more of a case of people moving rather than not renewing.

If we can go into the start of the season only a couple of hundred ST Holders down on last season, it isn't too bad considering the cost of living crisis
 
Athers said:
Looks loads left on the map. Plenty of blue

View attachment 11639View attachment 11640View attachment 11641View attachment 11642
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The main thing is the north. There may be reasons behind some seats like the under 5's.

The south was largely like that anyway with the big blocks of seats in the in the bottom 2 blocks much the same.

The below pic is from May 26th in your st thread, recently it was virtually full in the corners too.

index.php


Just checked the north stand and I counted 452 seats. So this looks the highest stand to increase as its gone from 'full' to that. The others had some seats remaining anyway.
 
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BFC_BFC_BFC said:
So are we now saying that Sales have actually gone pretty well all things considered ? It sounds like that might be the case if we’ve sold 8,000 and of course, there’s time to gain some additional STH’s at full price too before the Season gets underway, which will hopefully increase the revenue 👍

I don’t think going cheaper is the answer and I’m not convinced about vouchers and the like either…. If anything I’d be looking at a higher priced monthly payment plan.

Our ST prices are very good value… The main issue for sone will be about finding the cash all in one go….
Click to expand...
If it’s 8000 then it’s not bad considering all the doom and gloom on social media and losing a ‘popular manager’ What I did notice is they’ve finally started using paid sponsorship on their fb posts so their videos/adverts land on more people's news feeds. Was suggested on here to do that so maybe they took that on board? I would have liked them to have gone with a bit of a wow price and challenged us to break a 10,000 figure but it’s probably not the right time to do that until the new Stand is built. I think a few more will buy after the early bird deadline as it’s only an extra £40 or so. From the seating plan it doesn’t look like 8000 sold but not done a count. Let’s hope those North Stand seats are snapped up tomorrow. Interesting post from Bradford selling 14,000 but they expect the 1000 that didn’t renew in early bird to still renew.
 
koudo said:
If it’s 8000 then it’s not bad considering all the doom and gloom on social media and losing a ‘popular manager’ What I did notice is they’ve finally started using paid sponsorship on their fb posts so their videos/adverts land on more people's news feeds. Was suggested on here to do that so maybe they took that on board? I would have liked them to have gone with a bit of a wow price and challenged us to break a 10,000 figure but it’s probably not the right time to do that until the new Stand is built. I think a few more will buy after the early bird deadline as it’s only an extra £40 or so. From the seating plan it doesn’t look like 8000 sold but not done a count. Let’s hope those North Stand seats are snapped up tomorrow. Interesting post from Bradford selling 14,000 but they expect the 1000 that didn’t renew in early bird to still renew.
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Bradford will have roughly half our income from 8,000. Numbers aren't everything.
 
LA1 Seasider said:
8000+ tickets in this climate is very good - especially so without any kind of concerted marketing efforts.

Given PNE’s pricing structure (and countless freebies) they’d need to sell between 12,000-13,000 to match that sort of income (perhaps more when you take into account the scale and variety of BFC’s corporate offerings when compared to theirs) and when you bare in mind the length of time and marketing push it’s taken for them to reach that then it really shows how well we’ve done. There’s is of course time to go yet and we’ll hopefully be closer to 9000 come the beginning of the season. We’ll also see a benefit from the membership scheme, the ability to charge higher individual / on the gate prices for both home and (but mainly) away fans.

A decent season and the club will have positioned itself excellently to maximise revenue both over the season and into the seasons after. PNE however (as for all clubs offering vastly discounted tickets) have to have a great season or else they’ll struggle to find any justification to increase season tickets in the future without losing fans - essentially what they will have done is devalue the product they offer and it’s based on a massive gamble / lottery with hope it pays off. Blackpool FC under Sadler continues to utilise solid business practices for slow, steady and sustainable (that’s the key word) growth over the short and long term.

I do still think the club could and should market itself better, but I don’t think that needs to be in the form of price reductions / freebies. I also think the club deserves praise for not taking what is an easy option in appeasing fans with some of the payment options utilised at Fleetwood / Hull. There’s a real danger in using those facilities (both from a clubs perspective as they become liable for missed payments of the customer, and thus revenues become unreliable) and from a moral perspective in that it opens up the club to potentially having to take legal action against fans for breaching contracts etc - the club have indicated they NEVER want to go down that route and are insulating themselves from even the potential of it being required.

The membership schemes at Hull are helpful on the face of it but would leave the club open to financial uncertainty on the back of a run of bad results should fans choose not to keep paying. You can’t budget as a club using that model in the same way you can on the back of season tickets (hence why almost all clubs push for early season tickets with discounts to incentivise). Sadler and BFC clearly and understandably don’t have the appetite for that uncertainty.
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Yeah there's some solid business practices, however solid doesn't always excite, solid doesn't always maximise potential.

I just wish there was solid but the odd bit of outside the box thinking.

When Sadler/Mansford first arrived he did that deal where st holders could bring up 4 non st holders was it. The club says it'll be using the 3 deals its allowed to use, last seasons were literally a drop to cat a prices at the end, whilst welcome, weren't exactly setting pulses racing.

I still think an offer for new st holders might have been helpful, there's many ideas and things you can do that I feel the club doesn't fancy, but they are popular with fans. Morecambe had a good reducing ST price depending on how many bought it. Weve made amazing progress but theres always more we can do in many areas, including marketing.
 
There are probably a range of reasons why people might choose to move away from the North....

I'm not sure if it's been mentioned, but not everyone might enjoy the 'vibe' in there... It's possible that some have found it a bit too much... Persistent Standing, Younger Element a bit too rowdy, crowded concourse etc. etc... So as well as the kids seats, there will also be people who maybe just feel they would rather just sit somewhere else.
 
BFC_BFC_BFC said:
There are probably a range of reasons why people might choose to move away from the North....

I'm not sure if it's been mentioned, but not everyone might enjoy the 'vibe' in there... It's possible that some have found it a bit too much... Persistent Standing, Younger Element a bit too rowdy, crowded concourse etc. etc... So as well as the kids seats, there will also be people who maybe just feel they would rather just sit somewhere else.
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That's a good point.

I have to attend on a match by match basis - and the tickets were all over the North; there were some right moaners complaining about standing, when essentially, if you're near the front, you've got to stand because of people walking and hanging around the walk ways (which means our disabled fans get the shittest view ever) but those of us standing to watch the game cause disruption to those sat behind who don't'/can't (there were a few hefty folk tbf).
 
Lots of people queueing this morning before opening time, most seemed to be moving seats in to the North from what I could hear.
 
Reading this thread you would be thinking that the full cut off date is today!
Its just the early bird discount and ST will still sell before a ball is kicked.

As I mentioned previously, many leave it late to decide or part with money even though it will be a more expensive option.

Nowt queer as folk.
 
GrahamwantshisOates said:
Reading this thread you would be thinking that the full cut off date is today!
Its just the early bird discount and ST will still sell before a ball is kicked.

As I mentioned previously, many leave it late to decide or part with money even though it will be a more expensive option.

Nowt queer as folk.
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Very true.
 
TSSeasider said:
That's a good point.

I have to attend on a match by match basis - and the tickets were all over the North; there were some right moaners complaining about standing, when essentially, if you're near the front, you've got to stand because of people walking and hanging around the walk ways (which means our disabled fans get the shittest view ever) but those of us standing to watch the game cause disruption to those sat behind who don't'/can't (there were a few hefty folk tbf).
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Yes, we seem to have more than our fair share of these characters, who seem to want to sit right in the midst of the most vociferous area of the ground and then complain about the characters around them.... As an old boss used to say to me.....FIFO (Fit In or Fuck Off)... There's plenty of different sections within the ground for individuals to find a place that best suits their particular needs.

The atmosphere created both home and away by the North Stand has been absolutely fantastic and hopefully it will continue in the coming season.
 
I renewed my seat in the North only because my mates have. I am a postman and after a hard round would prefer to sit down at the game, so would have moved to the South if my mates chose to do the same. Plus its easier to move around, get a beer and get back to my car after the final whistle. There may be lots of reasons why people might want to move seats
 
Interesting reading on the Blackburn thread where as I posted in another thread, they have had a similar pattern of seats appearing after the deadline.

Also seems their extended period did some but not loads, 224 bit could be more. Not sure if they mean the 2nd extension period here....


Season tickets 2022/23

www.brfcs.com www.brfcs.com

@BFC_BFC_BFC

Again people can look at this both ways, as the post highlights, minimal money is lost from keeping prices lower, than if those were to renew under the higher prices.
 
GrahamwantshisOates said:
Reading this thread you would be thinking that the full cut off date is today!
Its just the early bird discount and ST will still sell before a ball is kicked.

As I mentioned previously, many leave it late to decide or part with money even though it will be a more expensive option.

Nowt queer as folk.
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Don't think anyone has said or motioned towards thinking the full cut off date has passed and that's it.

I think it's been more leaning towards questioning if the club doing as much as it can within it's power to gee people up to buy a ticket than just relying on post-Oyston goodwill, routine and setting deadlines to comply by. There doesn't seem to be much of a spark to getting everyone ready for the new season this summer to me. Football run by numbers on a spreadsheet by a CFO.
 
BFC_BFC_BFC said:
There are probably a range of reasons why people might choose to move away from the North....

I'm not sure if it's been mentioned, but not everyone might enjoy the 'vibe' in there... It's possible that some have found it a bit too much... Persistent Standing, Younger Element a bit too rowdy, crowded concourse etc. etc... So as well as the kids seats, there will also be people who maybe just feel they would rather just sit somewhere else.
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we moved because we don't stand all game. Its really good in the North, just cannot be arsed with the faff.
 
JJpool said:
Interesting reading on the Blackburn thread where as I posted in another thread, they have had a similar pattern of seats appearing after the deadline.

Also seems their extended period did some but not loads, 224 bit could be more. Not sure if they mean the 2nd extension period here....


Season tickets 2022/23

www.brfcs.com www.brfcs.com

@BFC_BFC_BFC

Again people can look at this both ways, as the post highlights, minimal money is lost from keeping prices lower, than if those were to renew under the higher prices.
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The trouble is that people really don't grasp the concept....

The fans are talking in terms of how much it might or might not cost, by drawing comparisons that relate to the purchases made after the deadline.... They're missing the point.. Though in reality the whole thing at Blackburn has been a complete cock up in any case, which shows the issues that you get with a poorly timed cut off to start with, combined with a complete lack of respect for the deadline.... That's the sort of shit show that develops...

The deadline itself has more to do with influencing purchasing patterns and the timing of them in order to ensure that they fit with the Clubs spending and cashflow requirements, as opposed to being about maximising the revenue on sales after the deadline.

For me... A better question to raise in our case (assuming that it is felt that the numbers com mitting pre-deadline are too low) is not whether the actual date of the deadline was wrong (because compared to other Clubs we've given fans longer than many), but rather whether the incentive to buy before the deadline was big enough.... And that might actually suggest that it might actually be better to reduce the early bird offer, but probably more sensible, to increase the post deadline price. Taking the Blackburn example... It seems to me that the lower price is barely an incentive at all (£399 vs £429)... ?? Is that right? I mean why would you bother buying early?
 
4 WEEKS TOMORROW🧡🍺⚽️🍺🧡

With over 8,000 season tickets already sold, plus 7 or 800 in corporate. I just can't wait for the 30th July, and have a feeling that we're going to have a great season.
🧡COME ON YOU MIGHTY POOL🧡
 
poolfc said:
Don't think anyone has said or motioned towards thinking the full cut off date has passed and that's it.

I think it's been more leaning towards questioning if the club doing as much as it can within it's power to gee people up to buy a ticket than just relying on post-Oyston goodwill, routine and setting deadlines to comply by. There doesn't seem to be much of a spark to getting everyone ready for the new season this summer to me. Football run by numbers on a spreadsheet by a CFO.
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Yeah you do get that feeling, all very solid and safe, if there's anything that could be thrown at them so far its a bit if a lack of imagination, how to capture and excite an audience.
 
Henshman said:
4 WEEKS TOMORROW🧡🍺⚽️🍺🧡

With over 8,000 season tickets already sold, plus 7 or 800 in corporate. I just can't wait for the 30th July, and have a feeling that we're going to have a great season.
🧡COME ON YOU MIGHTY POOL🧡
Click to expand...
Aren't corporate included in the st amount, are they not ST?
 
LA1 Seasider said:
8000+ tickets in this climate is very good - especially so without any kind of concerted marketing efforts.

Given PNE’s pricing structure (and countless freebies) they’d need to sell between 12,000-13,000 to match that sort of income (perhaps more when you take into account the scale and variety of BFC’s corporate offerings when compared to theirs) and when you bare in mind the length of time and marketing push it’s taken for them to reach that then it really shows how well we’ve done. There’s is of course time to go yet and we’ll hopefully be closer to 9000 come the beginning of the season. We’ll also see a benefit from the membership scheme, the ability to charge higher individual / on the gate prices for both home and (but mainly) away fans.

A decent season and the club will have positioned itself excellently to maximise revenue both over the season and into the seasons after. PNE however (as for all clubs offering vastly discounted tickets) have to have a great season or else they’ll struggle to find any justification to increase season tickets in the future without losing fans - essentially what they will have done is devalue the product they offer and it’s based on a massive gamble / lottery with hope it pays off. Blackpool FC under Sadler continues to utilise solid business practices for slow, steady and sustainable (that’s the key word) growth over the short and long term.

I do still think the club could and should market itself better, but I don’t think that needs to be in the form of price reductions / freebies. I also think the club deserves praise for not taking what is an easy option in appeasing fans with some of the payment options utilised at Fleetwood / Hull. There’s a real danger in using those facilities (both from a clubs perspective as they become liable for missed payments of the customer, and thus revenues become unreliable) and from a moral perspective in that it opens up the club to potentially having to take legal action against fans for breaching contracts etc - the club have indicated they NEVER want to go down that route and are insulating themselves from even the potential of it being required.

The membership schemes at Hull are helpful on the face of it but would leave the club open to financial uncertainty on the back of a run of bad results should fans choose not to keep paying. You can’t budget as a club using that model in the same way you can on the back of season tickets (hence why almost all clubs push for early season tickets with discounts to incentivise). Sadler and BFC clearly and understandably don’t have the appetite for that uncertainty.
Click to expand...
I have no issue at all with PNE having a bigger attendance, as that will lead to more vocal complaints when PNE start playing crap, and they will soon want managerial change
 
tangysider said:
I have no issue at all with PNE having a bigger attendance, as that will lead to more vocal complaints when PNE start playing crap, and they will soon want managerial change
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This

They have such high expectations, and given the high take up this year I have even heard some say "we've done our but, now over to the club to make some really decent signings and push for promotion". Many clearly don't appreciate the loss in revenue through the discounts and freebies.

When reality sets in it will either turn sour or just retreat back into a soulless stadium
 
Henshman said:
I STAND CORRECTED JJpool.
I phoned the club just now, and the over 8,000 season tickets sold DOES include corporate.
🧡 UTMP 🧡
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Ahh right thought so, wonder why the club haven't announced the milestone.

Helps generate a buzz seeing it go up.
 
BFC_BFC_BFC said:
The trouble is that people really don't grasp the concept....

The fans are talking in terms of how much it might or might not cost, by drawing comparisons that relate to the purchases made after the deadline.... They're missing the point.. Though in reality the whole thing at Blackburn has been a complete cock up in any case, which shows the issues that you get with a poorly timed cut off to start with, combined with a complete lack of respect for the deadline.... That's the sort of shit show that develops...

The deadline itself has more to do with influencing purchasing patterns and the timing of them in order to ensure that they fit with the Clubs spending and cashflow requirements, as opposed to being about maximising the revenue on sales after the deadline.

For me... A better question to raise in our case (assuming that it is felt that the numbers com mitting pre-deadline are too low) is not whether the actual date of the deadline was wrong (because compared to other Clubs we've given fans longer than many), but rather whether the incentive to buy before the deadline was big enough.... And that might actually suggest that it might actually be better to reduce the early bird offer, but probably more sensible, to increase the post deadline price. Taking the Blackburn example... It seems to me that the lower price is barely an incentive at all (£399 vs £429)... ?? Is that right? I mean why would you bother buying early?
Click to expand...
Looks like Blackburn messed it up in another way too reading that thread. They aren't a fanbase in sync with their owners so we can't compare everything.

But as for the early bird, there's more than one way to do things, with some plusses and minuses for each way.

When you stop the early bird you are often ending momentum, momentum that helps attract new people to the club and casuals. But also some might not care if there's a small rise. But equally if you nearly had enough then it ended just before you could afford it, you might not buy. People are funny, some will not pay more for the same thing. Yes they've 'had their chance' but when dealing with more casual fans they aren't as switched on to everything as we are.

You do need a deadline, as that focuses minds.

But I do wonder if there's another way, like a deadline to keep you seats, plus you get priority tickets like away games, maybe something more too. But then keep the prices the same after that deadline and keep the momentum going. Helps people afford it more, you hope the extra people who buy wipe out or even exceed any slight losses due to the price not rising.

That guy is right in a way, the money involved for a club is tiny and it then upsets the rhythm of sales.

I'm not sure if increasing it after will help, you might get the small number who usually buy after the deadline buying before now, but equally you'll get less sales after the deadline. Whereas keeping it the same and keeping positive momentum going you'll probably make a similar amount and the hope is get a few more in, with it being more affordableto more too. The higher price would also probably go down like a lead balloon.

I do think the timing of the early bird is also important, I think next season with the new website now in place we'll go earlier. Also it'd be helpful to definitely include 2 paydays and give a little time after the last one to purchase. These little helpful things add up, helping a small number here and there and increasing the overall number.

As for thier price increase it's not miles away from ours, yet you do find sales drop off after the deadline passes.

I don’t know the exact answer without all the data, but in some respect it comes down to what you believe will work, will help people and taking a small gamble. The differences in amounts made is so minimal for me I'd always prioritise getting more in. Plus use more inventive ways to do so.
 
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BFC_BFC_BFC said:
Yes, we seem to have more than our fair share of these characters, who seem to want to sit right in the midst of the most vociferous area of the ground and then complain about the characters around them.... As an old boss used to say to me.....FIFO (Fit In or Fuck Off)... There's plenty of different sections within the ground for individuals to find a place that best suits their particular needs.

The atmosphere created both home and away by the North Stand has been absolutely fantastic and hopefully it will continue in the coming season.
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You won’t believe this BFC but I, for once, entirely agree with you. I think the atmosphere in the north is fantastic, it’s 90% of the crowd noise and I would love to be part of it. Unfortunately I am at an age, over 80, were I couldn’t stand for 2 hours even if I wanted to. I am now in the west, not I might add with either a flask or blanket, and I can enjoy the game in a more sedate manner whilst still drinking with great pleasure the noisemakers in the north. Please keep it up and allow an old man to make a racket by proxy.
 
JJpool said:
Looks like Blackburn messed it up in another way too reading that thread. They aren't a fanbase in sync with their owners so we can't compare everything.

But as for the early bird, there's more than one way to do things, with some plusses and minuses for each way.

When you stop the early bird you are often ending momentum, momentum that helps attract new people to the club and casuals. But also some might not care if there's a small rise. But equally if you nearly had enough then it ended just before you could afford it, you might not buy. People are funny, some will not pay more for the same thing. Yes they've 'had their chance' but when dealing with more casual fans they aren't as switched on to everything as we are.

You do need a deadline, as that focuses minds.

But I do wonder if there's another way, like a deadline to keep you seats, plus you get priority tickets like away games, maybe something more too. But then keep the prices the same after that deadline and keep the momentum going. Helps people afford it more, you hope the extra people who buy wipe out or even exceed any slight losses due to the price not rising.

That guy is right in a way, the money involved for a club is tiny and it then upsets the rhythm of sales.

I'm not sure if increasing it after will help, you might get the small number who usually buy after the deadline buying before now, but equally you'll get less sales after the deadline. Whereas keeping it the same and keeping positive momentum going you'll probably make a similar amount and the hope is get a few more in, with it being more affordableto more too. The higher price would also probably go down like a lead balloon.

I do think the timing of the early bird is also important, I think next season with the new website now in place we'll go earlier. Also it'd be helpful to definitely include 2 paydays and give a little time after the last one to purchase. These little helpful things add up, helping a small number here and there and increasing the overall number.

As for thier price increase it's not miles away from ours, yet you do find sales drop off after the deadline passes.

I don’t know the exact answer without all the data, but in some respect it comes down to what you believe will work, will help people and taking a small gamble. The differences in amounts made is so minimal for me I'd always prioritise getting more in. Plus use more inventive ways to do so.
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Surely the whole point of having a deadline (and ideally sticking to it) is to create momentum, by giving people a compelling reason to act now, rather than simply remain apathetic and under no particular pressure to act at all?

Of course, you might lose a certain amount of the momentum when the deadline ends, but that's just natural (in fact it's actually the object of the exercise)... If the deadline wasn't in place then the momentum wouldn't have been created in the first place..

It seems to me we have done OK as far as sales are concerned, so I'm not convinced increasing the price after deadline would be necessary either, but if enough people had not purchased before deadline, then that would certainly be an avenue that I would explore. You only have to look at Blackburn (which as I have said has been a complete shit show for all the reasons already mentioned), but in their case there simply isn't enough difference between the Early Bird price and the Full Price (7.5% increase compared to an 11% increase at Blackpool).... Of course their prices are slightly higher than ours too, so arguably, they should have made the EB price cheaper, but the difference simply isn't enough, which has then resulted in this faffing around with a deadline that was a) too early in the first place and b) is not respected by their fanbase as it isn't actually perceived as a genuine deadline, but rather something that the owners will regularly change on a whim.
 
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